The Cook County Convention Center was home to the first ever DUB Magazine Show in Memphis as 12,000+ attendees crowded the venue to see hundreds of the south's hottest rides, exhibits, and top hip-hop talent. The most popular vehicles at the show included the new DUB Edition versions of the 2007 Caddy Escalade, 2006 Jeep Commander, 2006 Buick Lucerne, 2007 Dodge Caliber, 2007 Chevy Tahoe, and many others. Also debuting at the show and on the tour is the world's first production 30-inch wheel and tire set from TIS wheels and Pirelli tires- displayed on New York Jets star Dwayne Robinson's Hummer H2.

Over on the opposite side of the auto show floor was the main stage where multi-platinum selling artists and tour regulars Mike Ones, Slim Thug, and Paul Wall rocked the crowd. On the Pepsi Street motion Tour Stage 2, hip-hop culture was well presented by per performances and battles in the Pepsi battlegrounds as the beat junkies and Burst Rock hosted the exhibition. All show performers and hosts including the stunning Vida Guerra were on hand for autographs at our sponsor's exhibits. Also in attendance were several celebrity owned autos from Snoop Dogg, 50 Cent, Kobe Bryant, Shaquille O'Neal, The Game, and many others.